Today, in order to increase website visits and increase traffic, it is not enough to do SEO methods and techniques alone. You should be able to understand the behavior of users and how search engines deal with your website and try to improve your content by knowing them.
Today, there are many SEO tools that can help webmasters in many areas and make them grow. In this article, we introduce the best SEO tools in 2023 from the training section of the collection.
You will see the list of the best below:
If you are one of those people who spend a lot of time and energy on keyword research and evaluating the best SEO tools to optimize your digital marketing strategies, be sure to read the following carefully.
These tools are essential in finding the most suitable keyword to get high ranking and traffic.
Find over 150 keyword ideas in seconds.
This is a very useful extension for Chrome and one of the best SEO tools. First, you get an overall SEO score. Then, this tool will show you exactly how you can improve your website’s internal SEO and external SEO.
Scoring the mobile-friendliness of your site, content analysis, review and the number of backlinks are some of the uses of this plugin.
Using simulated search from anywhere on Google, you can easily check and track your website’s ranking or that of your competitors. It is the best and fastest choice to find your article rank.
Google Lighthouse is one of the most widely used free SEO tools by webmasters. This tool is known as one of the best SEO tools because of its comprehensibility.
This browser extension provides detailed reports on your website’s SEO performance and provides actionable tips for improving it.
You just need to add the extension to Chrome and open it on the page you want to analyze.
Then, click on “Generate Report”.
Then, it provides you with various metrics related to website performance, such as:
GTmetrix is great for analyzing the technical health of your site!
It only takes a few minutes to evaluate complete and comprehensive information about loading speed and everything you need. With this tool, you can identify areas that need improvement and prioritize your efforts to ensure faster page loading.
Schema markup is very important for your site.
This tool provides structured data that helps search engines understand the content and mechanics of your page.
If you’re not implementing schema markup on your pages, then you’re really missing out.
One of the best options is to use Google’s Structured Data Markup Helper as it will guide you.
To see all the different schemas, you can browse the full hierarchy in HTML.
Then you can either click on “One page per type” or “Full list of types, shown on one page”.
Or you can search for a specific topic using TermFinder.
Getting keyword suggestions and competitive data is one of the features of this tool.
Ubersuggest has many features that are usually only found in premium SEO tools.
But it is completely free.
To use it, type in a keyword you want to rank for (or a competing website you want to rank higher than).
Similarweb is a functional browser extension and is one of the best SEO tools that allows you to view web traffic, keyword ranking and many other features.
This extension is available for Chrome, Firefox, Edge and Opera.
One of the best features of Similarweb is that it is so easy to use that you can use it to analyze your website in depth.
These tools will help you identify technical and support issues that are sure to affect your website’s search engine ranking.
Learn more: Golden techniques to improve site ranking
Google Search Console is one of the SEO tools that gives you very useful and important information about users. This tool is required for all websites, whether it’s a store or a company, or small or large websites, and it can help you a lot in your decisions and actions.
Today, this tool is available to website administrators completely free of charge.
Google Search Console examines your website and reports some features such as existing errors, 404 pages, page responsiveness, etc. You can also use this SEO tool to see detailed information about the number of clicks on pages and keywords by which users entered your site.
You can also submit an index request for your site pages and update your pages. If you are looking to set a sitemap for Google, you should register it through Google Search Console and do the indexing process manually, which is easier for search engines.
Ahrefs is another SEO tool that can provide you with useful information. By registering in this tool and verifying your site, you can check up to 100 technical SEO features on your website. If you don’t have enough information, this website also gives you suggestions on how to solve problems.
It also suggests areas through which you can improve your site’s internal links. Using this SEO tool, you can see the backlinks you have received from other websites.
By using technical SEO tricks, you can optimize your website and succeed in getting a good ranking and increasing real users.
Google Analytics is probably the most powerful free analytics tool available for SEO.
It tracks almost every bit of traffic you can imagine on your website. For example, where it came from, which page received it, etc. It is true that Google Analytics is not really an SEO tool, but it is almost impossible to run an SEO campaign without it.
This tool is still a useful tool for tracking traffic from the organic search side. Google Analytics data will show you whether your SEO efforts have yielded results or not!
If you are not using Google Analytics, we recommend that you do so as soon as possible. There is no other data source that provides quality and accurate information like Google Analytics. In the era of Google dominance, Google Analytics is the tool we have to work with.
Almost all useful and important data about site visitors, keywords people use to find your site, CTR and organic traffic, bounce rate, traffic sources, time spent on site, page load speed can be obtained from this source.
Google Trends shows popular user search terms over time. You can compare several terms or keywords in this SEO tool and see how popular it is. Then, according to the amount of search, choose the most searched word and phrase and start writing an article about it.
If your site is running on WordPress, the Yoast ASAP plugin will help you a lot.
With the Yoast plugin, you don’t need to adjust the sitemap every time you add a new page to the site. Why?! Because Yoast updates your sitemap automatically.
In general, the requirements of a good site cannot always remain the same, and you need to know that choosing terms or having a high search result that the audience is not searching for at all is not SEO at all.
XML Sitemaps
One of the requirements of the site to be ranked is Sitemaps.xml, which is actually a complete map of all the pages of the site. A sitemap helps search engines understand your website content easily, but it can be too technical for small businesses or SEO beginners. This tool makes it very simple.
XML Sitemaps creates a sitemap for you that you can submit to Google Search Console.
Simply enter your site’s URL and some optional parameters, and the tool will generate a sitemap that you can upload to Google Search Console and Bing Webmaster Tools.
Mobile Freindly – Mobile First Index
Mobile-first indexing means that Google mainly uses the mobile content version for indexing and ranking. Since most users today access Google through mobile phones, this index primarily uses the content version of the mobile page. So you have to reach 100 in this field!
If you can recognize the behavior of users and search engines, you can make more effective and efficient decisions.
