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Why is corporate social responsibility (CSR) important?

نویسنده: کارشناس تولید محتوا 2023/07/30 0 نظر
Why is corporate social responsibility (CSR) important?

What does social responsibility have to do with ethics?

Since ancient times, when a purchase was made, they told the seller, God bless you, that is, we had come to the conclusion that honesty and honor can bless a person’s income. This term has actually been a symbol of people’s trust. Today, the gender of this type of ethics in business has changed and has given its place to social responsibility. The role of ethics in businesses is a special priority, both from a human and customary point of view; Most of the experts, regardless of their politics and religion, consider ethics to be the most important need of the society.

The origin of social responsibility

Some Indian sociologists believe that the idea of ​​social responsibility of business was first proposed by Mahatma Gandhi. Gandhi states in the principles of fiduciary that the resources and capital used by companies to produce goods and services should not be used to maximize the profits of the organizations, but should be used for the greater benefit of society.

Of course, many researchers believe that the origin of social responsibility was in the western industrialized countries, and for this point of view, they stated reasons such as the presence of public supervision on the accelerated process of production and service companies.

What is social responsibility?

Corporate Social Responsibility (abbreviated as CSR) refers to the set of duties that companies must perform in order to maintain, care for, and help the society in which they operate. It is worth mentioning that social responsibility is included in the “business ethics” subcategory.

In social responsibility, an individual or an organization is committed to participate in social affairs at a wide level of society. As a member of society, a person actively participates in social responsibility and is not indifferent to social, cultural, environmental problems, etc., and can contribute to the changes and improvement of conditions.

Every company or digital marketing agency, before it plays a role at the organizational level, as a person of the society, is obliged to stand against indifference. Whenever there is a crisis in society. One should try to stay away from that evil.

As much as CSR plays a role in building a better society, it also has an effect on the success of the company’s employer brand and strengthening communication. It should be noted that it is not only the final buyers of goods and service recipients who are subject to profit and loss, but the future of many people depends on social responsibility. All members of society are responsible for society and environment.

Why should all businesses be socially responsible?

In the words of Omar Khayyam: Warning that the capital of the world’s wealth is so short-lived

Maybe a business that does not feel responsible for its fellows is far from humanity. According to the purpose of social responsibility, the purpose of all businesses is not only to achieve maximum profit, but also to serve and protect the interests of other members of society. In this situation, maybe the quality of the jobs is better than the quantity, quality means participation in social responsibility and quantity means high cost and money.

Social responsibility means active individual or organizational participation in important issues of society and not being indifferent to issues and problems and contributing to the improvement of conditions.

Companies and organizations should be the good citizens of a society, when there is a partnership between people, it becomes a necessary issue, transformation takes place in the society.

social responsibility

Suggestions for implementing CSR in companies

waste recycling

Today, the issue of waste has become a global problem. It is very important for people, customers and the government whether the waste management in your company harms the environment or not.

Staff salaries

Paying attention to issues such as gender equality in employee rights, the well-being of employees at work, etc. is one of the social responsibilities of every economic enterprise.

Charitable activities

Allocate part of your business income to charitable activities.

Green work and business

Unfortunately, work and business are not respected in many Iranian companies. But following points such as reducing energy consumption, reducing paper consumption, etc. will increase the credibility of your company and promote your brand.

Social responsibility and Iranian companies

Iran Figures Company

This company buys saffron packages from a saffron charity and gives them as gifts to its employees.

Ama Company; The largest electrode company in Iran

This company established the Saro Charity Foundation with the aim of serving children’s health.

Asan Motor Co

This company helps children injured in road accidents in the fields of education and livelihood, etc. protects. It has also helped to raise awareness about the consequences of carelessness by creating a news campaign (Clover of Hope).

“DD Water” mineral water factory

Each package of mineral water has a special color and the profit from the sale of each of them is used for a special charity.

social responsibility

last word

Social responsibility is a broad concept that refers to the obligations and duties that a person or an organization has towards society and the communities in which they operate. Social responsibility includes actions that aim to improve the life of the whole society and have a direct and indirect effect on the individual and the society. Below are some of the different aspects of social responsibility.

One of the important aspects of social responsibility is to protect human rights. This includes guaranteeing fundamental rights such as the right to life, the right to health, the right to education and general human rights. This duty is the responsibility of governments, non-governmental organizations and all members of society.

Also, protecting the environment is also considered as a fundamental aspect of social responsibility. Preservation of natural resources, reduction of pollution and protection of biodiversity are the measures taken in this direction.

International documents and declarations also demand appropriate and responsive performance from governments and organizations in order to strengthen social responsibility. Priorities can include improving living conditions, creating equal opportunities for all people, fighting poverty, ending racial and gender discrimination, and promoting democracy and social justice.

Finally, people also feel their responsibility towards the society. As a part of the society, they can help to create better societies by promoting social awareness, participating in social duties, and helping the sick, the needy, and the youth in economic, educational, and social fields.

In short, social responsibility includes the most committed members of society who work to improve social life. We can all play our part in creating dynamic, sustainable and just societies with small and big achievements.

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